for $7 Secrets Scripts
Keeper of the $7 Secrets Flame
Creator of Admin Expansion, Checkout Expansion, Giveaway Expansion, Landing Page Expansion, Sell-Out Expansion, Snag Plugin, Social Proof Expansion, Template Expansion, and The $7 Blacklist
It's a well-known fact that when the availability of a product is reduced, the price tends to go up automatically. Witness the oil gas crisis of the 1970s; prices skyrocketed for one reason and one reason only: oil-producing countries reduced the amount of oil they exported.
Another by-product of limiting the availability of a product is the increase in demand. During the same period of time, motorists lined up for blocks, waiting to fill up their gas tanks.
This economic principle is known as "the law of supply and demand." Increase one and the other goes down.
Savvy marketers have realized for centuries that by simply limiting sales of a product to a certain number or for a specific period of time, they can cause demand to increase far greater than than if there was no limit. It doesn't matter if the limit is real or artificial—people instinctively respond to the limit by buying your product before it's gone.
These customers are responding to a psychological principle known as "the fear of loss."
Disney regularly uses this selling technique when they put a classic movie "back in the vault." It may be ten years or more before they will produce that DVD again; as a result, collectors and fans alike snap up the available copies and eBay sellers make a killing.
As a $7 Secrets user, now these same principles can be put to work for you, by imposing a limit on the availability of your products and increasing the demand. I'm not talking about the basic sell-out feature in version 2.8 of $7 Secrets Scripts, but a full-featured expansion of 7DSS that you can only get here.
Sell-Out Expansion for $7 Secrets Scripts gives you a wide array of choices when you want to increase the demand for your products. Let's take a look at what Sell-Out Expansion will do for you:
- Limit your front-end item and your OTO Instead of combining all of your sales—as 7DSS does—Sell-Out Expansion lets you limit both of your products separately. Once the limit has been reached, the "Sold Out!" page appears when your customers attempt to order the product.
- Limit by number of sales Of course, you can set the number of sales you want to achieve before the "Sold Out!" page is shown, but you can also...
- Limit by time Yes, you can shut down the sale of your front-end product or your OTO when a specific date has been reached. Just as bids increase on eBay as an auction's close approaches, sales of your product will increase as the final day looms.
- Limit by number of sales and time Step up the frenzy by playing one limit against the other! Set both limits—whichever comes first closes the sale.
- Disable the sales page for your products When your front-end product is sold out, show the "Sold Out!" page instead of your sales letter or go straight to the front-end product download page when the OTO is sold out.
(All of these features are optional—you choose those that are right for your products—and you can only get them all with Sell-Out Expansion for $7 Secrets Scripts.)
- Troubleshoot your $7 Secrets Scripts installation and fix common problems With every purchase of Sell-Out Expansion, I'm including a copy of Admin Expansion Lite. This invaluable troubleshooting tool provides status messages for common 7DSS installation mistakes. This tool alone is worth far more than the measly—you guessed it!—$7 you will pay for Sell-Out Expansion for $7 Secrets Scripts.
With your purchase, you also receive the right to install the software on any site you personally use with $7 Secrets Scripts and you are guaranteed to receive—for free!—every update to Sell-Out Expansion for the next two years.
IMPORTANT: Please see the system requirements for this software before purchasing.